Smitty's Custom Automotive, Smittys Custom Automotive, chris smith autocross

Smitty’s Custom Automotive Builds Cars That Back Up Great Looks with Standout Performance

Can a small-town hot rod shop race its way to success while also creating stunning Great 8 finalists? The answer is a resounding yes. You just have to look at Smitty’s Custom Automotive in Tiffin, Ohio.

Owner Chris Smith’s father was always a hot rodder and when he was laid off from his longtime job in the late-’90s, he teamed up with Chris to open Smitty’s Custom Automotive. In the early years, restoration, custom, and truck work consumed most of the shop’s time. Today, Chris says about 90-percent of the work is hot rods, race cars, AutoCross cars, and restoration. The other 10 percent involves collision work for a few customers, plus truck accessories and upgrades.

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Goodguys AutoCrosser Bob Gawlik is having Smitty’s build this Foxbody Mustang using a combination of Speedtech and Detroit Speed parts, plus an LS7 for power.

Smitty's Custom Automotive, Smittys Custom Auto, chris smith autocross

What began as a father/son enterprise expanded after Chris’s dad retired in 2009, becoming a son/brother team. Today the business is evolving to include Chris’s high-school-age son, Jason, who’s studying machining in vo-tech school. The shop will add in-house custom machine work once his son’s training is complete.

Smitty's Custom Automotive, Smittys Custom Automotive, chris smith autocross

Family matters at Smitty’s Custom Automotive. Owner Chris Smith is shown here with his wife, Lynn, and son Jason, who is learning the trade and will soon add his machining skills to the business. Chirs’s brother Tony is also involved in the business.

“He has a snow day today and he’s out in the shop wrenching,” Chris says during our recent interview. “I can teach him the other stuff, but we need machining and he’s going to do that.”

Getting Up to Speed

Chris says he’s always been involved in racing on a personal level, both road course and AutoCross. His racing success helped build the shop’s image and reputation. Chris ran the RideTech racing program for years to show that an air-suspension car could handle, perform, and compete on the race track. He piloted RideTech’s yellow ’72 Corvette to a Goodguys AutoCross Street Machine season points championship in 2017 and is always a tough competitor, routinely finishing near the top whether he’s racing at Goodguys or in other AutoCross competition like Optima Ultimate Street Car.

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Chris recently began running the race program for Speedtech and now services a fleet of race cars for the Speedtech team and several customers. “Right now, there are five race cars in the shop without motors for offseason upgrades,” Chris says. A Speedtech third-generation Camaro race car in the shop now will be campaigned this year by Jason.

Smitty's Custom Automotive, Smittys Custom Auto, chris smith autocross

Chris not only builds competitive race cars, he’s a fierce competitor, too. He regularly runs at the top of the ladder at Goodguys AutoCross events, and placed fourth at last year’s Optima Ultimate Street Car Invitational in his second-gen Camaro, surrounded by Corvettes and a Lamborghini in the top five.

The shop maintains a diverse inventory of parts and accessories and the racing helps with parts sales. “Customers bring in cars to be built or to be maintained,” Chris says. “There are a dozen cars that are here several times a year for maintenance.”

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This ’70 Camaro was nearing completion when we visited the shop. It’s got a host of Detroit Speed suspension components and LT4 power. It should be on the road this season.

Trucks, Camaros and Great 8s

Nearly 10 years ago, Chris built a C10 Chevy pickup to compete on the AutoCross circuit along with his ’69 Camaro and his brother’s Nova. “We took all of them and went road racing,” he says. “It hooked me.”

Camaros have played an important part of the company’s image, from show cars to race vehicles. Chris says the first major build was a ’69 Camaro for a customer. “We’ve been open 22 years and there has never not been a first-gen Camaro in the shop,” he says.

In addition to ground-pounding race vehicles, Smitty’s Custom Automotive has produced its share of high-profile show vehicles, too. In 2010, a ’34 Ford three-window coupe called Kraken was a Great 8 finalist at the Detroit Autorama. In 2014, a Chevelle called Chevicious was the overall Street Machine winner in Detroit.

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Chris’s personal C10 pickup, rolling on a No Limit chassis with LS power.

Customer Focus

Whether it’s a full-on race track performer or a car-show-cruising custom, Chris says building to the customer’s expectations is the guiding principle for all that they do. “When we first started, everyone sat around the car show and trailered there,” Chris says. “Everything had big wheels, air, and was slammed on the ground. Now everyone wants it to run as good as a new Cadillac or Corvette. Now it’s all about quiet, creature comforts, cruise control.”

Smitty's Custom Automotive, Smittys Custom Auto, chris smith autocross

There’s a dedicated metal fabrication room, where we found a ’70 Chevelle and this ’56 Ford Crown Victoria when we visited. The Ford is riding on an Art Morrison chassis and getting a GM LT4 engine. The rear quarters have been reworked and the wheel openings enlarged for a modern wheel and tire combo.

For most ground-up projects, Chris works with the customer to decide on drivetrain and suspension components before any work begins. He then requires a sizeable deposit to buy those major components. Chris says he wants the foundation of the car settled so he can build around it. Buying the parts up front, and paying for them, means the customer is committed to the project. Plus, having the major components and supporting parts in the shop keeps the build on schedule. That means there is almost no downtime waiting for a component that may have been ordered months in advance but is on back order.

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This ’67 Chevelle is being built for Bret Voelkel and sports a lot of subtle custom metal fabrication. Check out that one-off front bumper! It’s getting an LT4 for power.

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A growing customer segment involves people who buy their first older car at an auction or off a car lot. They aren’t getting exactly what they want, Chris says, so they bring it to Smitty’s to refine and perfect their ride. That means spending additional money to get what they thought they were getting when they originally made the purchase.

Lessons Learned in 2020

Of the many impacts of the COVID pandemic, the disruptions to supply lines affected more than the runs on toilet paper, tissues, and paper towels. “When COVID started and everything started shutting down, we started running out of everything,” Chris says.

When the going got tough, Chris decided that instead of hoarding cash, he would spend thousands of dollars to load up on supplies, just in case. Raw materials, grinding discs, sand paper. He bought cases of wire for the welders, extra bottles of gas, fittings, hoses, and more.

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“For cars we were working on at the time, I made a list and we started buying parts so we could keep up with the work in front of us,” Chris says.

Smitty's Custom Automotive, Smittys Custom Auto, chris smith autocross

COVID and other issues wreaked havoc on the supply lines. Chris says things such as wiring harnesses for LT engines are on back order. A second-gen Camaro project has come to a halt because glass has been on back order for almost a year.

Despite the current challenges, Chris says the work is still satisfying. “We get to build what someone wants,” Chris says. “There’s satisfaction that you’ve made someone happy.”

Smitty's Custom Automotive, Smittys Custom Automotive, chris smith autocross

The shop goal is to build every vehicle to run hard and perform as good as it looks. “Our ultimate goal is that every car we build won’t break,” Chris says.

Smitty's Custom Automotive, Smittys Custom Automotive, chris smith autocross

Smitty’s Custom Automotive

2961 W. TWP Rd 98
Tiffin, OH 44883
419.448.8080
www.smittyscustomauto.com
[email protected]
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Photos by Zach Miller

Dave Doucette is a long-time Goodguys member with a career in newspaper, magazine and website journalism. He was one of the founding editors of USA TODAY, editor of two daily newspapers and co-owner of a magazine publishing and trade show company. He owns and operates Real Auto Media. His first car was a 1947 Ford; he has owned Camaros, Firebirds, El Caminos and a 1956 Chevy that was entered in shows from California to Florida before being sold last year. He was one of the original Goodguys Rodders Reps and served as president of two classic Chevy clubs. Doucette grew up in South Florida, avidly following the racing exploits of local hero Ollie Olsen and, of course, Don Garlits. He remembers riding his bicycle to Briggs Cunningham’s West Palm Beach factory to peak through the fence at his Sebring and LeMans racers.